The Startup Ideas Podcast
The best businesses are built at the intersection of emerging technology, community, and real human needs.
Back to Beliefs
MicroSaaS success requires audience-first approach
Evidence
Examples like BoringMarketer growing from Twitter audience to business, successful builders all have strong social media presence
Implication
Should invest significant time in content creation and community building before product development
Counter Belief
Great products will find their market regardless of pre-built audience
Example Application
Starting a Twitter account about a specific niche problem before building the solution, using audience feedback to validate and refine the product