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The Startup Ideas Podcast

The Startup Ideas Podcast

The best businesses are built at the intersection of emerging technology, community, and real human needs.

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ACP Funnel Framework

Reusability

A three-stage business building framework: Audience → Community → Product, executed as a literal funnel where each stage feeds into the next

How It Works

Creates sustainable demand before building products by establishing relationships and understanding customer needs through content and community engagement

Components

1

Stage 1: Create audience through storytelling and content (creative AI plays huge role here)

2

Stage 2: Convert audience to community through paid communities and IRL events

3

Stage 3: Identify product opportunities from community feedback and vibe code solutions

When to Use

When starting any new business, buying businesses, or investing in businesses where you want highest probability of success

When Not to Use

When you have urgent market timing constraints or when you already have proven product-market fit

Anti-Patterns to Avoid

Building product first without audience validationSkipping community stage and going direct from audience to productUsing generic brand accounts instead of personal storytelling

Example

A startup founder uses creative AI to tell founder stories and build audience around entrepreneurship, then creates a paid community for founders, then identifies specific tool needs and builds software for that community