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AI Avatar Content Production Agency

For: Founders, executives, thought leaders who have strong written content but no time for video creation

Buildability

The Problem

Many business leaders know they should create video content but lack time, comfort on camera, or video production setup

The Solution

Agency service that transforms existing written content into viral short-form videos using AI avatars with professional editing and storytelling

Why Now?

AI avatar and voice technology has reached quality threshold, short-form content demand is at all-time high, creators are overwhelmed with content demands

Build MVP in 7 Days

Day 1

Set up HeyGen and 11Labs accounts

Day 2

Create sample avatar using founder's face/voice

Day 3

Produce 3 sample videos from existing written content

Day 4

Create basic service website and pricing page

Day 5

Reach out to 20 newsletter writers offering free sample

How to Validate

Offer free avatar video creation to 5 potential clients

Test if they can achieve viral-level engagement

Survey recipients about willingness to pay for ongoing service

Measure response rates to outbound offers

Test different pricing models with early adopters

Revenue Model

Monthly retainer for consistent content production (e.g., $3k-5k/month for 4-8 videos), plus setup fees for avatar creation and voice training

Competitive Moat

Specialized workflow knowledge, trained editor network, proven content adaptation process, client avatar and voice assets

Risks to Consider

AI avatar technology may improve rapidly, commoditizing serviceNegative perception of AI content could increasePlatform algorithm changes affecting AI content reachHigh client setup costs requiring significant initial investment

Related Knowledge

Idea

AI Content Creation Agency

Small businesses know they need social media presence but lack time, skills, or budget for professional content creation

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