The Startup Ideas Podcast

The best businesses are built at the intersection of emerging technology, community, and real human needs.

Presence-Enhanced Blogging Platform

For: Content creators and readers who want to verify human authenticity in an AI-generated content world

Buildability

The Problem

Increasing difficulty distinguishing human-created from AI-generated content, loss of authentic human connection in digital communication

The Solution

Blogging platform with optional real-time blurred video background showing author presence while writing, proving human involvement

Why Now?

AI-generated content is mainstream, real-time video compression in browsers is now feasible, privacy concerns about deep fakes are rising

Build MVP in 7 Days

Day 1

Basic blog interface with text editor

Day 2

Real-time video capture with client-side blurring

Day 3

Simple post publishing with embedded video background

Day 4

Basic user authentication and post management

How to Validate

Use it for your own blog for 2 weeks

Share posts with presence video in relevant communities

Measure engagement difference vs normal posts

Ask readers about trust/authenticity perception

Test if other creators want to use the feature

Revenue Model

Freemium platform with premium features (custom domains, analytics, better video quality), plus licensing technology to other platforms

Competitive Moat

Technical implementation of privacy-preserving real-time video, first-mover advantage in human verification space

Risks to Consider

Privacy concerns even with blurred videoTechnical complexity of real-time video processingMarket may not value human verification enough to change behaviorPotential for workarounds undermining authenticity claims