The Startup Ideas Podcast
The best businesses are built at the intersection of emerging technology, community, and real human needs.
Build and manage a network of 5-10 creators producing daily content for your brand
Mobile app founders, e-commerce brands, consumer product companies
3-6 months to see meaningful resultsWhat Success Looks Like
Network of creators producing content at $2 CPM or better, with 1-2 viral hits per month driving significant user acquisition
Steps to Execute
Spend 2 weeks manually scrolling your niche on TikTok to identify recurring creators
Reach out via DM or email with $900/month offer for daily posts
Have each creator create fresh accounts branded with your company name
Set up Discord/WhatsApp group for communication and sharing winning formats
Implement tracking system (Shortmize or Viral.app) to measure performance
Share top-performing content formats across entire network weekly
Promote best-performing creators to team managers
Drop bottom performers, recruit new creators monthly
Checklist
Inputs Needed
- $4,500-9,000 monthly budget for creator fees
- 1 person dedicated to creator management
- Clear brand guidelines and messaging
- Performance tracking tools
- Content inspiration research tools
Outputs
- 30+ branded videos per day across platforms
- Regular viral content (1-3 per month)
- Decreased customer acquisition costs
- Increased branded search volume
- Library of high-performing UGC content
Example
“A meditation app recruits 7 wellness creators at $900/month each. After 2 months, one creator's 'morning routine' format goes viral with 500K views. The format is shared with all creators, resulting in 5 more viral videos and 10,000 new app downloads”
Related Knowledge
Build a network of 100+ creators producing monthly content about your product
100 creators posting monthly videos about your product with directly trackable ROI and viral spillover effects
Create a fully automated content business that produces and publishes content daily
A blog or newsletter that publishes 1-3 high-quality posts daily, grows to 100+ daily visitors, and operates with minima