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Start an agency specializing in gamification for apps and websites

Design/development agencies or consultants looking to specialize

3-6 months to establish, 12-18 months to scale

What Success Looks Like

10K+ monthly recurring revenue helping companies implement points, badges, leaderboards, and challenges

Steps to Execute

Study successful gamification examples (Duolingo, social media)

Develop gamification assessment framework

Create case studies and examples

Target companies with engagement problems

Build specialized team and processes

Checklist

Master gamification principles and psychology

Create gamification audit methodology

Build portfolio of before/after examples

Establish pricing for gamification services

Develop implementation playbooks

Inputs Needed

Understanding of game mechanics
Design and development capabilities
Sales and marketing skills
Case study examples
Client acquisition strategy

Outputs

Gamified user experiences
Increased user engagement metrics
Recurring agency revenue
Specialized market position

Example

“SaaS company with low user retention hires agency to add progress bars, achievement badges, and weekly challenges, resulting in 40% increase in daily active users”