The Startup Ideas Podcast
The best businesses are built at the intersection of emerging technology, community, and real human needs.
Maximize social media reach and engagement for brands
Startup founders, marketers, and brands looking to scale social presence
3-6 months to see resultsWhat Success Looks Like
Multiple accounts with engaged followings, where 1-2 out of 10 accounts achieve viral growth and drive significant traffic/sales
Steps to Execute
Create 1 main brand account as home base
Develop 10 different person accounts (mix of real people and AI influencers)
Deploy each person across multiple platforms (Instagram, TikTok, etc)
Create unique personality and content angle for each account
Use AI tools to generate consistent content for AI influencer accounts
Cross-promote strategically between accounts
Focus resources on accounts showing traction
Checklist
Inputs Needed
- $10-50/month for AI content generation tools
- 2-4 hours daily for content creation and management
- Clear brand messaging and values
- Understanding of target audience segments
Outputs
- Diversified social media presence
- Higher probability of viral content
- Multiple traffic sources
- Reduced platform risk
Example
“A tennis equipment startup creates 1 brand account plus 10 people: 3 tennis coaches (1 AI), 2 amateur players (1 AI), 2 fitness enthusiasts (both real), 1 tennis parent, 1 equipment reviewer (AI), 1 tennis travel blogger”