The Startup Ideas Podcast
The best businesses are built at the intersection of emerging technology, community, and real human needs.
Convert strangers into high-value customers through live webinar events
Business owners with existing audience launching premium products ($1000+ price points)
3-4 weeks from launch planning to sales completionWhat Success Looks Like
20-30% email open rates, 40%+ webinar attendance from registrants, 5-15% conversion to paid products during and after the event
Steps to Execute
Create compelling webinar topic that solves urgent audience problem
Build registration landing page with strong copy and social proof
Set up 4-phase email campaign automation
Prepare webinar content with clear value delivery and soft pitch
Design irresistible bonus package available only to live attendees
Execute live webinar with engagement and clear offer
Follow up with post-event sales sequence and bonus deadlines
Checklist
Inputs Needed
- Email list of at least 1000 engaged subscribers
- High-value product or service to offer ($500+ price point)
- 90+ minutes of valuable content to share
- Bonus materials that enhance main offer
Outputs
- Qualified leads who attended live event
- Direct sales from webinar attendees
- Recorded content for future use
- Customer feedback for product improvement
Example
“A marketing consultant hosts 'The $100K Client Acquisition System' webinar, gets 2000 registrants from 10K email list, 800 attend live, and converts 120 to a $2000 course with bonuses worth $5000.”