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Brand Mention Outreach Campaign
Why It Works
AI systems aggregate content from multiple sources, so having mentions across many referenced pages increases likelihood of being recommended
Prerequisites
How to Execute
Use AI SEO tools to identify referenced URLs for your category queries
Export and prioritize URL list based on reference frequency
Find contact information for website owners
Create outreach campaigns offering payment or high affiliate commissions
Secure mentions on listicles and comparison pages
Monitor results and optimize based on performance
When It Fails
When targeting impulse purchase products, using low-authority sites, or when placement costs exceed customer lifetime value
Real Example
“SaaS company identifies 45K referenced URLs, reaches out to top 500, secures 200 placements at $400 each, appears in top AI search results within 2 weeks.”