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viral_sharing_with_attribution
Built-in attribution that spreads when users share their creations
Why It Works
Every shared creation becomes a marketing touchpoint while users get social credit for their work
Prerequisites
Product that generates shareable contentAttribution that doesn't hurt user experienceEasy sharing functionality
How to Execute
1
Add subtle branding to user-generated content
2
Make attribution deletable but default to present
3
Ensure shared content works well on social platforms
4
Track attribution effectiveness and optimize placement
When It Fails
When attribution is too prominent, sharing frequency is low, or content doesn't naturally invite sharing
Real Example
“AI photo filter app adds small watermark to enhanced photos. Users share on Instagram, driving organic discovery without disrupting user experience.”