My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
Capital + Distribution Framework
A business building approach where you leverage existing capital and distribution channels to launch multiple products/services rather than operating them directly.
How It Works
Instead of building expertise in every domain, you focus on two core competencies (capital and distribution) and partner with operators who handle the business execution.
Components
Build substantial distribution channel first
Accumulate capital for investment
Identify decent business ideas in your audience's domain
Find killer operators to run the business
Combine capital + distribution + operator + idea
Stay within your circle of competence
When to Use
When you have established audience/distribution and capital but want to scale beyond your personal operational capacity
When Not to Use
When you lack significant distribution or capital, or when you want deep operational control
Anti-Patterns to Avoid
Example
“Media personality with large finance audience provides capital and promotion to research analyst, creating profitable subscription research business”
Related Knowledge
Transition from advertising revenue to owning the products you promote
Higher revenue per audience member, better margins, and more sustainable business model
recruiting-high-achievers-wrong-type
Higher Success Probability with Own Business
The probability of making money starting your own business with 50-100K is higher than angel investing the same amount
Young contrarian people create the most interesting opportunities
Seek out and work with young people who think differently rather than traditional high achievers
you're much more likely to be able to take fifty a hundred thousand dollars start a business and get
Starting your own business has higher success probability than angel investing
historically you built a company by building the product and then going and looking for customers no
The internet enables audience-first business building instead of product-first approaches