My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
Keep Your Sails Up Philosophy
Maintaining readiness and taking positive actions even during difficult periods so you can capitalize when opportunities arise
How It Works
Good things in life depend partly on external conditions (wind) you can't control, but you can control being prepared to catch that wind
Components
Maintain basic self-care habits even when feeling down
Continue taking small positive actions daily
Stay connected with people and opportunities
Keep skills and mindset sharp during slow periods
Don't let temporary setbacks create permanent habits
When to Use
During low periods, setbacks, or when external conditions are poor but you want to be ready for improvement
When Not to Use
When you need genuine rest and recovery time, or when taking action would be harmful
Anti-Patterns to Avoid
Example
“During a career setback, continue networking, learning new skills, exercising, and maintaining appearance so when the right opportunity comes, you're ready to seize it”
Related Knowledge
Scale a food business through minimal-investment franchise model
Thousands of small-footprint locations generating steady ingredient sales with minimal ongoing support required
Create income stream by flipping high-demand restaurant reservations
$70K annual income from flipping reservations at premium restaurants with minimal time investment
Create viral social media content through documented real-life adventure
Millions of views, hundreds of thousands of engaged followers, media coverage, and potential business opportunities
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Footprint Disruption Strategy
Creating a new category by dramatically changing the physical footprint and location requirements of an existing busines