My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
Market Selection Over Execution Excellence
The idea that picking the right market with good timing matters more than having the best product or execution
Decision Rule
Prioritize market opportunity and timing over product perfection when choosing what to build
How It Works
A rising market tide lifts all boats - even mediocre products in great markets outperform excellent products in poor markets
Failure Modes
Choosing competitive markets that seem obviously good
Focusing too much on product without considering market dynamics
Missing market timing by entering too early or too late
Example Decision
“Flow founders chose women's health tracking over other app categories because it was underserved despite having huge demand, rather than trying to build the best app in a competitive category”
Related Knowledge
Success is the sum of your attempts
Don't view failed attempts as wasted time - they're building blocks for future success
Zoom-In Pivot Framework
A strategic pivot where you narrow focus from a broad, mediocre product for everyone to an excellent product for a specific niche that already shows traction within your existing user base.
Influence the Influencers Strategy
A customer acquisition strategy focused on winning over community leaders and moderators first, who then authentically promote your product to their communities.
Acquire first 100 customers through authentic community engagement
100+ paying customers acquired organically with strong retention, community leaders actively recommending your product
Success is the sum of your attempts
Failed attempts aren't wasted effort - they're building blocks that contribute to eventual success
AI moves too fast dude
Artificial intelligence technology is advancing so rapidly that today's AI businesses may be obsolete within months