My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
“when you go where the water's flowing as they say and ride a wave you don't need to be like a genius”
What It Means
Following major market trends reduces the need for exceptional innovation or genius-level insights
Why It Matters
Explains why trend-following can be more reliable than trying to create entirely new markets
When It's True
When trends are strong, sustained, and have clear monetization paths
When It's Risky
When trends are too early, too late, or when you lack execution ability
How to Apply
Research major market trends before building products
Look for 'water flowing' rather than trying to create new rivers
Time market entry to ride trend momentum
Example Scenario
“Instead of inventing new social media platform, build tools for existing platform trends like TikTok commerce or LinkedIn automation”
Related Knowledge
Bezos Number Framework
A systematic approach to finding business opportunities by identifying and analyzing rapidly growing trends before deciding what to build, named after Jeff Bezos noticing the internet growing 2700% per year before starting Amazon.
Great Ideas Remix Framework
Taking proven successful concepts and applying them to different markets, demographics, or contexts while maintaining th
Build a systematic trend research database for business ideation
A spreadsheet with 100+ categorized trends showing direction, doubling time, causes, effects, and business implications
Systematically improve revenue per customer through strategic pricing changes
Revenue per customer increasing 15-30% annually through systematic pricing improvements without hurting conversion rates
Financial Freedom Definition
True financial freedom isn't having a certain amount of money in your bank account - it's when you stop making choices based on money considerations.
Research as Coping Mechanism
When facing uncertainty or major life changes, some people cope by conducting systematic research to gain control and understanding, turning uncertainty into data-driven insights.