My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
“basic ideas are cheap mostly indefensible and worse they waste a lot of our time”
What It Means
Simple business ideas are easy to copy and don't provide sustainable competitive advantage
Why It Matters
Explains why entrepreneurs need differentiation strategies beyond basic execution
When It's True
In markets with low barriers to entry and easy replication
When It's Risky
In highly technical or regulated markets where ideas can be defended
How to Apply
Focus on differentiation and positioning rather than basic execution
Look for ideas with natural moats or network effects
Use the remix framework to add defensible differentiation
Example Scenario
“Instead of building another generic productivity app, create one specifically for veterinarians with industry-specific features and messaging”
Related Knowledge
Bezos Number Framework
A systematic approach to finding business opportunities by identifying and analyzing rapidly growing trends before deciding what to build, named after Jeff Bezos noticing the internet growing 2700% per year before starting Amazon.
Great Ideas Remix Framework
Taking proven successful concepts and applying them to different markets, demographics, or contexts while maintaining th
Build a systematic trend research database for business ideation
A spreadsheet with 100+ categorized trends showing direction, doubling time, causes, effects, and business implications
Systematically improve revenue per customer through strategic pricing changes
Revenue per customer increasing 15-30% annually through systematic pricing improvements without hurting conversion rates
Financial Freedom Definition
True financial freedom isn't having a certain amount of money in your bank account - it's when you stop making choices based on money considerations.
Research as Coping Mechanism
When facing uncertainty or major life changes, some people cope by conducting systematic research to gain control and understanding, turning uncertainty into data-driven insights.