My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
“I start with a marketing channel and then build an idea around that”
What It Means
Design products based on proven distribution channels rather than market need
Why It Matters
Most business failures are distribution failures, not product failures
When It's True
For consumer businesses where marketing is the primary challenge
When It's Risky
May lead to shallow products that don't solve real problems
How to Apply
Choose business ideas based on viral content potential
Validate distribution before building product
Design product features to enhance marketability
Example Scenario
“Choose to build male dollhouses because the construction process makes naturally viral TikTok content”
Related Knowledge
Dubai Trend Forecasting
A method for predicting trends that will reach Western markets by observing what's popular in Dubai 1-3 years early
Mimetic Desire Business Model
Building businesses around visible status displays that create peer pressure for neighbors to adopt the same service
Viral-First Product Development
Designing products primarily based on their viral content potential rather than traditional market research
Launch a seasonal porch decoration business
$500-1500 per job, 1300-2000 orders per year, $1-2M annual revenue with 40-50% net margins
Pivot existing contractor business to sport court installation
$50-60k revenue per job with 50% margins, competing against saturated pool market with new category
Start Retail, Scale Wholesale
Begin with higher-cost retail purchasing to prove demand quickly, then transition to wholesale pricing once model is val