My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
“the person who could be most uncomfortable in a negotiation will oftentimes win”
What It Means
Willingness to sit in discomfort gives you leverage because others want to resolve tension quickly
Why It Matters
Most people make suboptimal deals to avoid uncomfortable conversations
When It's True
In negotiations where both parties have something valuable to offer
When It's Risky
When preserving relationships is more important than optimal terms
How to Apply
Prepare mentally to feel uncomfortable for extended periods
Don't rush to fill silence or resolve tension
Ask detailed questions about contract terms
Focus on win-win solutions rather than domination
Example Scenario
“Sitting through multiple uncomfortable contract revision meetings until getting better terms instead of accepting first offer”
Related Knowledge
trade them mean keep them Keen
The less desperate or emotionally attached you appear, the more attractive and powerful your position becomes
Consistency Over Virality Framework
A content creation approach that prioritizes regular, scheduled output over sporadic attempts at viral content
Discomfort Tolerance in Negotiation
A negotiation approach where the person willing to sit in discomfort the longest typically achieves better outcomes
Emotional Home Theory
The concept that everyone has a default emotional state they return to regardless of external circumstances, and this ca
Reduce taxable income while building wealth through real estate investments
Significantly reduced tax burden while building real estate portfolio that appreciates over time
Infinite vs Finite Games for Business
Finite games are played to win and end, infinite games are played to keep playing.