My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
Partner with preschools and pediatricians for referrals
Why It Works
Parents trust recommendations from childcare professionals and medical providers. These sources see many families and can identify ideal customers. Word-of-mouth amplification within parent communities.
Prerequisites
How to Execute
Create professional info packets for referral partners
Offer trial sessions or discounts for referred customers
Maintain regular contact with referral sources
Provide feedback on referred families
Host appreciation events for referral partners
When It Fails
If service quality doesn't match expectations, if referral partners don't understand value proposition, if follow-up with referred customers is poor
Real Example
“Play Street Museum partners with local pediatric offices to display brochures and offer discount codes for first-time visitors, leveraging doctor's implicit endorsement of safe, developmental play.”
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