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Validate local business opportunities using Google Maps data before entering a market

Entrepreneurs wanting to start local service businesses or lead generation companies

1-2 weeks for full market analysis

What Success Looks Like

Clear data-driven decision on whether a local niche has sufficient demand, manageable competition, and customer satisfaction gaps to exploit

Steps to Execute

1

Generate niche hypotheses using AI prompts for underserved markets

2

Set up Google Maps scraping workflow for target city and niche

3

Collect business data: titles, domains, addresses, contact info

4

Analyze review volume and velocity as demand signals

5

Extract review sentiment to identify service gaps

6

Map social media presence and operating hours

7

Calculate key metrics: review growth rate, player count, satisfaction scores

8

Use AI to synthesize patterns and opportunities

9

Generate ranked list of validated opportunities with specific angles

Checklist

Workflow can scrape 50+ businesses per niche
Review data spans at least 12 months
Sentiment analysis identifies specific pain points
Competitive landscape is mapped with top/bottom performers
Business hours analysis reveals service gaps
AI analysis provides specific market entry recommendations

Inputs Needed

  • Target city and state
  • List of potential niche keywords
  • Google Maps scraping tool (n8n workflow)
  • AI analysis tool (Claude/ChatGPT)
  • Hosting infrastructure for workflows

Outputs

  • Ranked list of validated niche opportunities
  • Competitive landscape analysis
  • Customer pain point summary
  • Specific market entry angles
  • Revenue potential estimates

Example

Research cosmetic dentistry in Charlotte: scrape 80 practices, find average 4.2 stars but consistent complaints about wait times and pricing transparency, identify opportunity for transparent pricing and fast scheduling specialist

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