My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
“you got to keep your sails up because the things that happen that are good are not your doing”
What It Means
Good opportunities depend on external factors you can't control, but you can control being ready for them
Why It Matters
Provides framework for action during difficult periods when outcomes seem uncertain
When It's True
When success requires both preparation and external favorable conditions
When It's Risky
When preparation becomes excuse for not taking action, or when external conditions never improve
How to Apply
Maintain habits and relationships during slow periods
Continue skill development when immediate rewards aren't visible
Stay connected to opportunities even when current situation is poor
Example Scenario
“During recession, job seeker continues networking and skill building, so when economy improves they're positioned for better opportunities than those who gave up”
Related Knowledge
Footprint Disruption Strategy
Creating a new category by dramatically changing the physical footprint and location requirements of an existing busines
Symbiotic Business Integration
A business model where your product increases host location revenue while you benefit from their foot traffic and infras
Keep Your Sails Up Philosophy
Maintaining readiness and taking positive actions even during difficult periods so you can capitalize when opportunities
Scale a food business through minimal-investment franchise model
Thousands of small-footprint locations generating steady ingredient sales with minimal ongoing support required
Create income stream by flipping high-demand restaurant reservations
$70K annual income from flipping reservations at premium restaurants with minimal time investment
Create viral social media content through documented real-life adventure
Millions of views, hundreds of thousands of engaged followers, media coverage, and potential business opportunities