My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
Create industry conferences focused on methodology, not your company
Why It Works
Positions you as thought leader, builds community around your approach, creates natural funnel for your tools without being salesy
Prerequisites
How to Execute
Coin a term for your methodology
Invite practitioners including competitors
Focus content on methodology, not product pitches
Make it annual and consistent
Don't trademark the term
When It Fails
When the methodology isn't genuinely valuable, when you make it too company-focused, when you exclude competitors
Real Example
“HubSpot created Inbound conference focused on inbound marketing methodology, allowed competitors to attend and speak, built entire industry around the concept”
Related Knowledge
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Efficient Markets Business Framework
A business model based on identifying and removing inefficiencies in markets where transactions that should occur don't happen due to structural barriers.
Movement-First Category Creation
A strategy for creating new business categories by building movements around ideas rather than products, making the category accessible to everyone including competitors.
Mathematical Induction Business Philosophy
A business approach based on mathematical induction: if you can start (n=1) and always take the next step (n+1), you'll succeed infinitely.
Optimize content and website to appear in AI answer results instead of just search rankings
Your content appears as citations in ChatGPT, Claude, and other AI tool responses.