My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
Challenge-based viral content
Why It Works
People want to document their self-improvement journey and challenges create natural content creation opportunities
Prerequisites
How to Execute
Create 30-day structured challenge
Provide daily prompts for social sharing
Use specific hashtags for tracking
Feature participant transformations
Build community around shared struggle
When It Fails
When challenge is too easy or too hard, when there's no social proof, when community doesn't form around participants
Real Example
“Total Man movement where participants share daily cold shower videos, workout progress, and difficult conversation outcomes, creating viral documentation of transformation.”
Related Knowledge
Total Man Movement
Many men feel societal pressure has made traditional masculine traits unwelcome, creating a void filled by extreme figures like Andrew Tate.
Fix-It Theory
A customer service framework where fixing mistakes creates higher customer loyalty than perfect service from the start.
Paul Graham's Animal Test
An entrepreneur evaluation framework that asks: 'Can you describe this person as an animal?
Hold Me Back Guy Strategy
A face-saving mechanism where someone makes aggressive threats while ensuring they have an excuse not to follow through, maintaining reputation without actual risk.
Write investor updates that build trust and get help
Investors understand your business health, offer help proactively, and maintain confidence in your team even during tough times.
Build exceptional SaaS product through customer obsession
Customers become advocates, feature requests get implemented quickly, and users can't imagine using anything else.