My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
Shift from raw/authentic to cinematic/produced content
Timeframe: Currently happening, will dominate next 2-3 years
What's Changing
Social media content is evolving from raw, authentic, selfie-style videos to highly produced, scripted, cinematic content with professional editing, music, and cinematography
Driving Forces
Audience fatigue with raw content creating demand for higher production
Democratization of professional video tools
Creators seeing success with cinematic approaches inspiring others
Platform algorithms potentially favoring higher engagement cinematic content
Winners
- Creators who master cinematic techniques
- Video production tool companies
- Music licensing platforms
- Creator education businesses
- Brands that partner with cinematic creators
Losers
- Traditional raw content creators who don't adapt
- Low-production content that gets lost in feeds
- Traditional media companies slow to adapt to creator economy quality
- Marketing agencies using outdated video approaches
How to Position Yourself
Learn cinematic video production skills
Invest in better equipment and editing software
Study successful cinematic creators in your niche
Experiment with scripted vs improvised content
Build team with complementary production skills
Early Signals to Watch
Example Implementation
“A finance YouTuber pivots from talking head videos to cinematic mini-documentaries about market events, sees 5x engagement increase and lands major brand deals”
Related Knowledge
Cinematic Creator Accelerator
High-potential creators lack funding and infrastructure to produce Hollywood-quality content for digital platforms
Boring Topics, Cinematic Treatment Agency
Companies in boring industries (finance, manufacturing, B2B software) create content that gets ignored despite having va
Video as Native Internet Language Framework
A framework viewing video content as the primary communication medium of the internet, similar to how countries have nat
Cinematic Content Production Framework
A content creation approach that applies film production techniques (scripting, cinematography, sound design, editing) t
Achieve rapid audience growth in niche topics through cinematic content production
View-to-subscriber ratio significantly above 1:1, comments from people uninterested in your topic, rapid subscriber grow
Build a physical university focused on modern media and marketing skills
Accredited for-profit university with physical campus teaching video production, content creation, modern marketing stac