My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
Rich people don't gamble because they understand edge calculations
Evidence
Mentor's simple question about house edge immediately changed gambling behavior
Implication
Financial education should focus on understanding statistical disadvantages
Counter Belief
Gambling can be entertainment value worth paying for, like movies or concerts
Example Application
Before any investment or business decision, explicitly calculate the mathematical odds and house edge
Related Knowledge
Category of One Strategy
Instead of competing in existing categories, create a new category where you're the only player
Found Money Phenomena
Some successes come from unexpected timing or trend changes rather than deliberate planning, like 'getting hot in your 3
Footprint Disruption Strategy
Creating a new category by dramatically changing the physical footprint and location requirements of an existing busines
Symbiotic Business Integration
A business model where your product increases host location revenue while you benefit from their foot traffic and infras
Keep Your Sails Up Philosophy
Maintaining readiness and taking positive actions even during difficult periods so you can capitalize when opportunities
Scale a food business through minimal-investment franchise model
Thousands of small-footprint locations generating steady ingredient sales with minimal ongoing support required