My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
Pivot vs Persevere Decision Framework
A structured approach to deciding whether to continue with current strategy or change direction using time-boxed milestones and faith vs worry metrics
How It Works
Set time-boxed milestones when optimistic, then evaluate what metric gives most faith vs what metric causes most worry when milestone isn't hit
Components
Set specific milestone with deadline when optimistic
When milestone missed, identify metric that worries you most
Identify metric that gives you most faith
Weigh faith metric strength against worry metric evidence
If faith metric is weak relative to worry evidence, consider pivot
When to Use
When facing stagnant growth, unclear product-market fit, or questioning business direction after 6+ months
When Not to Use
During normal short-term fluctuations, when you haven't given strategy enough time, or when external factors are temporary
Anti-Patterns to Avoid
Example
“Four years in with only $42k revenue (worry metric) but 52 customers with zero churn and high satisfaction (faith metric) - strong faith metric justifies perseverance”
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