My First Million

The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.

Accessible Philosophy Content Platform

For: Intellectually curious adults who find traditional philosophy too academic

Buildability

The Problem

Philosophy is fascinating but presented in overly academic, inaccessible ways that don't connect to real life application.

The Solution

Create philosophy content that treats audience as smart equals, making complex ideas applicable and engaging without dumbing down.

Why Now?

Podcasting and digital media allow individual creators to reach millions without institutional backing, plus people seek meaning and frameworks in uncertain times.

Build MVP in 7 Days

Day 1

Record 5 philosophy episodes in conversational style

Day 2

Upload to podcast platforms with simple branding

Day 3

Create basic website with episode summaries

Day 4

Share on social media and philosophy forums

Day 5

Test listener engagement and feedback

How to Validate

Post philosophy explanations on social media to test engagement

Survey friends on philosophy content consumption habits

Check existing philosophy podcast download numbers

Test different explanation styles with small groups

Revenue Model

Sponsorships, premium subscriptions, courses, book deals, speaking engagements built on large free audience.

Competitive Moat

Authentic voice and 'write for equals' approach creates loyal community that's hard to replicate with corporate content.

Risks to Consider

Crowded podcast marketMonetization challenges for educational contentRequires deep subject matter expertiseLong runway to build audience

Related Knowledge

Trend

Treating Customers Like Smart Adults Across Industries

Companies are moving away from corporate speak and condescending marketing toward casual, intelligent communication that respects customer intelligence.

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Tactic

Podcast: Manual Labor Friendly Long-Form Content

Allows learning during otherwise unproductive physical work time, creates loyal audience with high engagement

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Framework

Write For Equals Content Strategy

A content creation approach where you write as if speaking to intellectual peers rather than dumbing down for masses or showing off for experts.

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Playbook

Choose business model based on preferred sales method rather than product passion

Starting a business where you enjoy the daily activities required to grow it, leading to sustained motivation and better execution.

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Mental Model

Useful vs True Belief Framework

Prioritize whether a belief is useful to hold over whether it's objectively true, since beliefs influence behavior and outcomes.

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Belief

Startups Equal Growth

If building a startup, 90% of focus should be on growth/sales rather than product building

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