My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
“video is the native tongue of the internet”
What It Means
Video content has become the primary communication medium online, similar to how countries have native spoken languages
Why It Matters
Suggests that those who can't create compelling video are at fundamental disadvantage in digital communication
When It's True
When social platforms are primarily video-based and audiences prefer video over text/images
When It's Risky
When assuming all communication contexts favor video, or when video creation resources are unavailable
How to Apply
Audit your content mix for video percentage
Prioritize video skills development
Shift marketing strategy to video-first
Example Scenario
“A B2B company realizes their text LinkedIn posts get ignored while video demos get thousands of views, prompting complete strategy shift”
Related Knowledge
Video as Native Internet Language Framework
A framework viewing video content as the primary communication medium of the internet, similar to how countries have nat
Cinematic Content Production Framework
A content creation approach that applies film production techniques (scripting, cinematography, sound design, editing) t
Achieve rapid audience growth in niche topics through cinematic content production
View-to-subscriber ratio significantly above 1:1, comments from people uninterested in your topic, rapid subscriber grow
Build a physical university focused on modern media and marketing skills
Accredited for-profit university with physical campus teaching video production, content creation, modern marketing stac
Different Is Better Than Better Principle
In saturated markets, being distinctly different often creates more competitive advantage than being incrementally bette
Platform Native Language Model
Each communication medium has a 'native language' that determines success, and adapting to this native language is essen