My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
“I look for things that are hated and unloved”
What It Means
Investment strategy focused on assets with widespread negative sentiment, betting that hatred creates undervaluation opportunities
Why It Matters
Reveals the core mechanism of value investing - buying when others are selling due to emotion rather than fundamentals
When It's True
When negative sentiment exceeds rational analysis, when you have patient capital, when fundamentals remain sound despite market hatred
When It's Risky
When hatred is justified by deteriorating fundamentals, when you need liquidity, when you're wrong about intrinsic value
How to Apply
Screen for assets with high negative sentiment
Analyze whether hatred is emotional or rational
Take positions only with strong fundamental conviction
Hold through continued negative sentiment
Example Scenario
“Investing in coal stocks when environmental concerns made them universally hated, betting that short-term supply-demand dynamics would drive returns despite long-term headwinds.”
Related Knowledge
My two favorite words in the English language: distressed asset
Greatest investment opportunities come from assets selling below intrinsic value due to temporary problems
trouble is opportunity
Crisis situations often create mispricings and opportunities for sophisticated investors willing to act when others flee
when I See Fire I run towards it
Experienced investors should move toward crisis situations rather than away from them, as crises create opportunities
Hated and Unloved Investment Strategy
An investment approach that specifically targets assets that are widely disliked or ignored by the market, betting that negative sentiment creates undervaluation opportunities.
Passion Project Connection Strategy
A relationship-building approach that focuses conversations on people's current passionate interests rather than their well-known achievements, creating deeper engagement and authentic connection.
Optimize for decision quality and strategic thinking over activity and busyness
Clear daily schedule with time for deep thinking, reading, and strategic decisions.