My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
AI will make human-to-human experiences more valuable, not less, creating massive opportunities in live events and physical experiences
The Reasoning
As AI commoditizes digital content and experiences, scarcity shifts to unreplicable human interactions and physical presence
What Needs to Be True
- AI continues to improve and become ubiquitous
- Humans maintain preference for authentic experiences
- Physical presence remains irreplaceable for certain experiences
- Social media continues valuing real-world content
Counterargument
AI might enhance rather than replace human experiences, virtual reality could make physical presence unnecessary
What Would Change This View
AI creating convincingly human experiences, VR achieving true presence, social behavior shifting entirely online
Implications for Builders
Invest in businesses requiring physical presence
Create experiences that can't be digitally replicated
Focus on human connection and authenticity
Use AI to enhance rather than replace human experiences
Example Application
“Endeavor's $40B valuation betting on live events as 'opposite of AI bet' while others chase digital”
Related Knowledge
Perfect Landing Page Framework
A systematic approach to landing page design that maximizes conversions through clear value proposition, social proof, u
Permission Slip Product Framework
Reframing simple products as tools that give customers permission to express a desired version of themselves
Anti-Positioning Strategy
Positioning your business as the opposite of a dominant trend, using that contrast to create value and differentiation
Build a local service business using viral content marketing
400,000+ views on videos, national brand recognition, premium pricing, constant demand pipeline
Build transferable money-making skills while working in any business
Owning a core business skill that transfers across industries and creates ownership opportunities
Content as Business Elevator vs Treadmill
Content creation can either be an elevator that rapidly advances your business or a treadmill that keeps you busy withou