My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
“confidence beats IQ”
What It Means
Self-belief and willingness to act matter more for business success than raw intelligence
Why It Matters
High confidence leads to bigger risks, faster decisions, and self-fulfilling prophecies
When It's True
In execution-heavy businesses where action beats analysis
When It's Risky
In highly technical or regulated fields where intelligence prevents costly mistakes
How to Apply
Build self-belief alongside skills
Take action despite uncertainty
Focus on execution over endless planning
Example Scenario
“Billionaires who weren't the smartest people at the event but had unshakeable belief in their abilities”
Related Knowledge
People are very creative in coming up with excuses
Humans naturally channel creativity toward avoiding action rather than taking it
Fish Where The Fish Swim Framework
Look for business opportunities in niches where demand exists but few entrepreneurs are competing, rather than crowded m
Man Must Become Chocolate Framework
To succeed with a product, founders must obsess deeply enough to become genuine experts, not just celebrity endorsers or
Dominate retail distribution through obsessive attention to in-store execution
Products are perfectly displayed, stocked, and positioned in stores leading to maximum sales velocity and retailer satis
Game Selection Over Game Optimization
Choosing the right game to play matters more than optimizing performance within the wrong game
Intensity and obsession are undervalued competitive advantages
Most people won't do what it takes to truly understand their business, creating opportunities for those who will