My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
“what game are you even playing”
What It Means
Choosing the right game to play matters more than optimizing performance within the wrong game
Why It Matters
Different games have different rules and rewards - optimizing the wrong game gets you prizes you don't want
When It's True
When making major life decisions or feeling successful but unfulfilled
When It's Risky
When you switch games too frequently without commitment
How to Apply
Identify available life games
Choose based on personal values
Optimize tactics only after choosing game
Example Scenario
“Deciding between empire-building game vs family CEO game vs lifestyle optimization game”
Related Knowledge
Fish Where The Fish Swim Framework
Look for business opportunities in niches where demand exists but few entrepreneurs are competing, rather than crowded m
Man Must Become Chocolate Framework
To succeed with a product, founders must obsess deeply enough to become genuine experts, not just celebrity endorsers or
Dominate retail distribution through obsessive attention to in-store execution
Products are perfectly displayed, stocked, and positioned in stores leading to maximum sales velocity and retailer satis
Game Selection Over Game Optimization
Choosing the right game to play matters more than optimizing performance within the wrong game
Intensity and obsession are undervalued competitive advantages
Most people won't do what it takes to truly understand their business, creating opportunities for those who will
fish were the fish swim not where the fishermen stand
Look for business opportunities where real demand exists, not where all entrepreneurs are competing